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theCRM Trainer 

Howard James Mlakar, MBA


Mission, Vision,Models ~&~ world-views ~ summarized:

 

Mission: 

previously (and still valid):  
 ‘good Marketing makes Sales Superfluous’

 

Our shared Mission:

 

" Do you know:
1)Where your Organization is ? "

to strategically grow & differentiate 

your Organization's
  Systems &          Human Resources 

to enhance Improvements in    Quality &
     Productivity


2) Where your organization is headed?"

Organizational Evolution


Maslow's organizational hierarchy 

 

Training at all levels is a Necessity ~-~ Not an Option


Conserve Resources:   Outsource

 available: Free Training ~New Economy~ Needs Analysis  

 412 366 2246 or crmtrainer@verizon.net

 

previously (but still valid):   
‘the purpose of every business is to create and keep a customer’

 

the heavy stuff  |


Customer Relationship Management reflects a customer-centric focus:
an organization driven by the Voice of the Customer. 


CRM = Customer Relationship Management

VoC = Voice of the Customer

The VoC with feedback mechanisms is inherent in every activity; the organization’s culture, policies, systems, procedures ... .. .

VoC must surface in, is the foundation of, the final product

VoC <~> Systems <~> Procedures <~>Product <~> CRM  

 :. VoC <~+~> CRM

The VOC is implicit in every process throughout the Supply & Distribution Chain: 

choosing qualified suppliers; implementation, monitoring, and measuring proven documented systems & procedures; hiring, training, & empowering staff; Quality-monitored Leadership, Management, and Customer service policies; delighting all stakeholders by exceeding expectations.

Continuous-Improvement 
in the New Economy is the organization’s steadfast doctrine
 

REVISED to the New Economy: 
‘the purpose of every business is to create(VoC) AND keep a customer (CRM)’

Adherence to these belief systems is the first step towards a 
controlled Customer Relationship Management system:
All Organizational functions impact the customer: 
all are Independent and all are Inter-related

    adapted to the New Economy:

  'good Marketing ( VoC

<~+~>CRM) makes Sales Superfluous'


theCRM Trainer: 

with years of Training, Sales, Marketing, Management, ISO 9000, & TQM experience 

we can help reduce your Training investments, and facilitate improvements within your organization’s Training solutions



previously (and still valid):  

'good Leadership makes Management superfluous'

How may we help you to develop, achieve, or implement your strategies & tactics??

 

Free New Economy Training Needs Analysis  
please contact 412 366 2246 or crmtrainer@verizon.net

 

 

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